Mall of America

Spring Look Book

Color // Photocomposition // Retouching

Photo assets for the Spring campaign & Look Book. On-fig & Laydowns captured on separate sets. On-figs were lightly processed on-set & marked up by Art Director for detailed editing. Laydown photography shot at Knock’s in-house studio. RAW captures with Art Director & Photographer’s notes were supplied for processing & retouching. I lead a group of retouchers to push high-volume production on schedule.

Creative Director Carla Fahden // Art Directors Cindy Coelho & Kelsey Lindhorst // Photographers Colleen Guether (Laydowns) & Lauren Krysti (On-Fig) // Agency Knock